Leader Essentials
AAUW Strategic Initiatives
AAUW has been empowering women as individuals and as a community since 1881. As AAUW continues to move forward in a changing world, so has our Strategic Plan. The focus, goals, indicators of success, and strategies of our Strategic Plan reflect an integrated approach to fulfilling our mission, vision, and value promise.
Learn how to engage with AAUW’s
strategic plan Support the Members Mobilize
a Million Challenge
Access the resources you need to be an effective leader and advance AAUW’s mission. Browse AAUW’s nine leadership core skills below or filter by core skill and role on the left. Learn more about Leader Essentials or about using AAUW resources.

Motivation and Inspiration
Actively recruits new members and builds member buy-in on strategic vision and mission

Leadership Development
Identifies and prepares future leaders and coordinates transfer of organizational knowledge